How to sell your products more effectively on Kijiji

So, you’ve decided to start your own business and want to sell your products locally? That’s a great move, but also a common challenge for many budding entrepreneurs: how to sell locally and effectively?

While platforms like Amazon and eBay are global powerhouses, targeting local customers through them can be a challenge. That’s where Kijiji comes in, a platform that’s tailor-made for local, community-focused selling.

If you’re based in Canada and wondering how to sell on Kijiji, this guide is for you. As a trusted digital marketing agency in Canada, we’ve created a cheat sheet full of Kijiji posting tricks and growth tips to help you kickstart your online selling journey the right way.

What is Kijiji?

Kijiji is Canada’s very own online classifieds platform where users can buy and sell products, find services, or even explore job opportunities. It’s local, easy to use, and perfect for small business owners looking to reach nearby customers.

Let’s break down the top tips and tricks to grow your business on Kijiji:

1. A Picture is Worth a Thousand Words

This classic advice couldn’t be more relevant when it comes to Kijiji. High-quality, well-lit product photos help you:

Use clear, professional images taken from multiple angles. Remember: people see before they read.

2. Share Your Story

If you’re selling handmade goods, vintage finds, or anything personal, your story matters. A compelling brand narrative builds an emotional connection.

For example:

“I started crafting handmade jewellery during the pandemic to explore my creativity and share something meaningful.”

Adding a personal touch helps create a bond and trust between you and your buyers.

3. Create a Banging Headline

Your title is the first thing a buyer reads. Make it catchy, specific, and searchable.

Instead of “Great Chair,” write:

“Ergonomic Wooden Rocking Chair – Handcrafted & Gently Used”

This is one of those powerful Kijiji posting tricks that can significantly increase your click-through rate.

4. Write a Solid Description

Once you grab their attention, keep it with a clear, informative product description. Include:

Pro tip: Anticipate questions and answer them in the listing. The more clarity, the more confidence the buyer has.

5. Price Competitively

One of the most overlooked tips on how to sell on Kijiji is pricing.

Research similar listings to gauge the market. You don’t want to overprice and scare off customers, or underprice and hurt your margins. Strike the balance.

6. Use Smart Tags

Tags on Kijiji work like hashtags on Instagram or keywords in Google.

For example, if you’re selling a hand-painted canvas:

Use tags like: “home decor,” “wall art,” “handmade painting,” “art gift”

Strategic tags increase visibility, especially for local shoppers browsing within categories.

7. Track Your Progress

After your ad goes live, keep an eye on how it’s performing. Kijiji provides analytics tools that show:

This is gold, use it to improve future listings and optimize what’s already live.

8. Add Contact Info Clearly

Make it easy for buyers to reach you! Include:

Adding your contact info builds transparency and trust, and can reduce buyer hesitation.

9. Respond Quickly & Politely

Whether it’s a question or a potential sale, reply ASAP. Quick responses show professionalism and improve your chances of closing the deal.

People are more likely to buy from sellers who communicate well and show genuine interest.

Ready to Start Selling?

Now that you’ve got your Kijiji cheat sheet, you’re all set to turn your side hustle into a thriving local business.

Kijiji is growing fast in Canada, and if you’re still hesitant, that’s okay. Every new platform has a learning curve. But remember, you don’t have to go it alone.

As a full-service digital marketing agency in Canada, WeBeeSocial can help you: